Adidas highlights strong momentum in Q4 revenue as rises, profit jumps

Investing.com -- Adidas reported a beardown adjacent to 2024, with preliminary fourth-quarter results showing a 19% summation successful currency-neutral revenue, exceeding expectations. 

In euro terms, gross surged 24% to €5.965 billion, compared to €4.812 cardinal successful the aforesaid play successful 2023. 

Excluding Yeezy sales, gross inactive showed an 18% increase. The institution besides saw an betterment successful its gross margin, which roseate by 5.2 percent points to 49.8%, and reported an operating nett of €57 million, a turnaround from the €377 cardinal nonaccomplishment successful Q4 2023.

Based connected preliminary unaudited numbers, Addidas said that for the afloat year, it achieved a 12% emergence successful currency-neutral revenue, with full revenues reaching €23.683 billion, up 11% successful euro presumption from €21.427 cardinal successful 2023. 

Excluding Yeezy sales, currency-neutral revenues were up 13%. The company's gross borderline improved by 3.3 percent points to 50.8%, and operating nett soared by implicit €1 billion, reaching €1.337 cardinal from €268 cardinal successful 2023.

Adidas (OTC:) CEO Bjørn Gulden expressed restitution with the results, stating, "19% currency-neutral maturation (+24% reported) successful a 4th that successful wide was hard for the commercialized underlines the beardown momentum we presently spot for our marque and our products." 

He highlighted the robust involvement from consumers and retailers crossed each regions and divisions.

Looking ahead, Gulden noted that portion determination is macroeconomic uncertainty, Adidas aims to proceed increasing astatine a double-digit complaint and further amended operating profit, targeting a 10% margin. 

The institution volition merchandise its afloat fiscal results for 2024 and supply 2025 guidance connected March 5, 2025.