adidas reports 19% rise in Q4 revenues, 2024 full-year profits soar

Investing.com -- adidas has released preliminary results for Q4 2024, revealing a 19% summation successful currency-neutral revenues. When converted to euros, the company’s revenues for the 4th grew 24% to €5,965 million, up from €4,812 cardinal successful 2023. Even erstwhile Yeezy income are excluded, the currency-neutral revenues inactive saw an 18% increase. The gross borderline for the institution besides expanded, rising 5.2 percent points to 49.8%, up from 44.6% successful 2023. Operating nett for the 4th was €57 million, a important betterment from the €377 cardinal operating nonaccomplishment successful 2023.

Looking astatine the afloat twelvemonth 2024, adidas's currency-neutral revenues roseate by 12%. In euro terms, this translated to an 11% summation from the erstwhile year, reaching €23,683 million, compared to €21,427 cardinal successful 2023. When Yeezy income are excluded, the currency-neutral revenues amusement a 13% growth. The company’s gross borderline for the twelvemonth improved by 3.3 percent points to 50.8%, up from 47.5% successful 2023. The full-year operating nett saw a boost of implicit €1 billion, reaching €1,337 million, up from €268 cardinal successful 2023.

adidas CEO Bjørn Gulden expressed his restitution with the company's show successful the 4th fourth and passim 2024. He noted the company's beardown momentum and increasing involvement successful its products, some successful the Lifestyle and Performance segments. He besides acknowledged the important maturation crossed each regions and divisions, attributing it to the efforts of their teams.

While Gulden stated that the institution is not yet wherever it wants to beryllium successful the agelong term, helium expressed happiness with the development, which exceeded their expectations. He besides expressed optimism for the future, stating that adidas sees imaginable to summation marketplace stock successful each markets. Despite existent macroeconomic uncertainty, the institution aims to proceed increasing double-digit with the adidas marque and amended operating nett further, with a extremity to advancement towards a 10% borderline target.

adidas plans to people its last fiscal results for 2024 and supply fiscal guidance for 2025 connected March 5, 2025.

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