Bavarian beer-hall site near Las Vegas Strip is up for sale

Las Vegas’ Lederhosen‑filled beer hall, known for oversized mugs and German dishes such as Schweinebraten, is being offered for sale. The Hofbräuhaus Las Vegas, situated about a mile east of the Strip at the southeast corner of Paradise Road and Harmon Avenue, is listed on the market for $16.2 million, according to sales materials released last week by brokerage firm Colliers. Colliers broker Deana Marcello emphasized that the offering covers only the real estate and does not include the business itself. In an email she wrote, “selling the property gives the ownership group the “opportunity to research the market for their real estate investment while maintaining the Hofbräuhaus brand and operations at the property.” The Bavarian‑style structure, erected more than two decades ago, occupies roughly 18,600 square feet on a 1.5‑acre lot. It is a replica of Munich’s famed Hofbräuhaus, both inside and out, albeit with certain Las Vegas flourishes. Upcoming Oktoberfest events at the venue, located at 4510 Paradise Road, will feature keg tastings accompanied by Chippendales dancers, performers from the Luxor’s Fantasy female revue billed as the “sexiest tease” on the Strip, and former UFC heavyweight Frank Mir. Las Vegas Mayor Shelley Berkley and Clark County Commissioner Tick Segerblom are also slated to tap the keg. The establishment’s signature wooden‑paddle service allows patrons to receive a spank with their drink. Servers place shots on a paddle that holds the glasses, and, upon request, guests may be spanked. The venue’s website states, “Our changeable paddles present more than drinks!” It adds, “Some patrons take to enjoy their drink with a side of spanking, and we’re more than happy to oblige.” Stefan Gastager, president and co‑owner of Hofbräuhaus Las Vegas, previously told the Las Vegas Review‑Journal that the hall attracts 60‑year‑old women seeking the experience, remarking, “not just the younger people.” He also noted, “We’re not doing it for free.” Hofbräuhaus Las Vegas opened in 2004. Its ornate, high‑ceilinged dining room is furnished with long wooden tables and benches. The menu includes chicken schnitzel, Munich pork roast, pork sausage sandwich, schnitzel with mushroom sauce, and a Bavarian specialties plate (“Bayerische Spezialitaten Platte”) comprising smoked pork loin, pork roast, smoked sausage, dark beer sauce, sauerkraut, and mashed potatoes. Clark County records and Nevada business‑entity filings show that the property and the operation are owned by BVT Group, a Munich‑based concern with a U.S. office in Atlanta. The ownership group consists of Stefan Gastager, Klaus Gastager and Franz Krondorfer. Kelly Frey, publicist for Hofbräuhaus Las Vegas, confirmed that the owners said the sale effort pertains solely to the real estate and will not affect the business. The original Hofbräuhaus in Germany, owned by the Bavarian state, dates back to 1589 when a Bavarian duke founded it to supply beer to the royal court. The current Munich tavern took shape in the late 1890s and reportedly draws upward of two million visitors annually. Stefan Hempl, spokesperson for the Hofbräuhaus brewery in Munich, told the Review‑Journal that the Las Vegas outlet is a franchised project licensed by Hofbräuhaus of America. Despite the similarities between the two locations, the Review‑Journal found no evidence that patrons at the Munich Hofbräuhaus can receive a spank from servers. Frey affirmed that the wooden‑paddle spanking “is a Las Vegas tradition” that began at the Hofbräuhaus near the Strip and bears no relation to the original Munich or German custom.