'Like a bus seat back in the day' - new Wales kit leaves fans divided

'Like a bus seat back in the day' - new Wales kit leaves fans divided The Football Association of Wales (FAW) unveiled the new Wales home kit on Thursday, describing it as “inspired by the affluent contented of Welsh treble cloth weaving”. This marks the first Wales jersey produced by sportswear brand Sudu after the FAW ended its 13‑year partnership with Adidas. FAW characterised the response to the design as “subjective”, while insisting it remained “incredibly arrogant of the originative process down the caller Cymru location kit”. The association said the kit avoids “reused designs” and that Sudu collaborated with the FAW and supporters “to recognize the DNA of the nation”. Pricing details show a premium version of the jersey retailing at £90, with matching shorts and socks bringing the full set to £136. A replica jersey costs £70, and a complete children’s kit—including shorts and socks—is priced at £89. For comparison, England’s most expensive home jersey is listed at £134.99, whereas Scotland’s equivalent is £75. Online reaction has been mixed. Some critics labelled the kit the “worst Welsh garment successful history”, citing its resemblance to old bus seat upholstery. Others have welcomed the fresh approach, noting the attempt to reflect Welsh textile heritage.